Genians Presents Zero Trust Network Access Control at RSA Conference 2021

Trust Your People. Genians Will Verify.

San Jose, California. – May 7th, 2021 – Genians, the industry pioneer in Zero Trust Network Access Control (NAC) solutions, announced today it will be exhibiting virtually at the RSA Conference 2021 Digital Expo from May 17 through 20.

Over the course of the past unprecedented year, which has seen us battling the most serious of threats in both the physical and cyber worlds, a seemingly endless stream of solutions and guides have been introduced to secure our “new normal.” Even so, the role of digital trust remains more critical than ever.

Indeed, the phrase “Never trust, always verify” has emerged as one of the primary organizing principles of Zero Trust Security initiatives. Understanding how best to apply Zero Trust, however, is no small challenge as we work to secure a range of devices in a variety of remote access environments. Even though we are surrounded by various hot, new, “uptrend technologies,” it is important not to lose sight of fundamental first principles, in particular the need to secure the network edge. For that, NAC proves to be the simplest and most effective answer.

“When we first introduced NAC to the market, we simplified the complexity of traditional NAC features,” notes Kyeyeon Kim, Genians’ Co-founder and CTO. “We then renovated our comprehensive enterprise-grade NAC solution to be delivered quickly by leveraging the Cloud. We can now secure the connecting points in various networking environments such as VPN, xDSL, and 5G, while also ensuring least-privilege access, multifactor authentication (MFA), and micro-segmentation.”

Securing Nodes Is The Key Element Of Zero Trust

These connecting points, known as nodes, are the fundamental element of zero-trust security models in the perimeter-less world. To identify nodes better, Genians’ Device Platform Intelligence (DPI) gathers the digital identity attributes (contextual data such as device fingerprinting, EoL, EoS, CVE, etc.) of all nodes at the edge. Team Genians has developed DPI since 2005 and is the only NAC vendor managing nodes effectively without disturbing existing IT operations. Additionally, you can integrate and orchestrate your entire security solution toolset seamlessly with Genians’ Open API support. “Taken together,” Kyeyeon concludes, “Genians’ features add up to a powerful Zero Trust NAC (ZT-NAC) solution, which can secure nodes in evolving network environments; it can also enhance Secure Access Service Edge (SASE) architecture”

Digital Trust Depends On Affordable Zero Trust Security

Finally, “The key to the success of digital trust is affordability.” As Dong-Bum Lee, Genians’ Co-founder and CEO points out: “If advanced technology is not affordable in terms of budget, deployment, and maintenance, it will be useless to attempt to build up digital trust. As we all know, cybersecurity is no longer a local issue. We need to share our collective intelligence and deliver the most affordable, effective solution to any organization regardless of the size of their business. We at Genians have focused on achieving just that; as a result, we are able to provide non-intrusive sensing and access control solutions with pragmatic implementation methods. Our subscription model is designed specifically to allow organizations to worry less about their budget and more about realizing greater security.”

Get Started For Free And Win an Oculus Quest 2

For better digital trust, Genians can make sure all your trusted people are operating secure and compliant, anytime and anywhere, empowered by ZTNAC. Over 1,600 organizations already rely on Genians to secure their network access and tech vendors are adopting Genians’ advanced intelligence in order to increase their network visibility by leveraging DPI. Seeing is believing. Come visit us during the RSAC 2021 Digital Expo or visit www.genians.com to start a 30-day free trial right away and win an Oculus Quest 2.

If you have not yet registered for RSAC 2021 Digital Expo, please sign up here for free:

About Genians

Genians (KOSDAQ: 263860) provides the industry’s leading Network Access Control solution, which helps maintain full visibility and control of all your network assets and ensures they are operating at the highest levels of security and compliance. Genians secures millions of various endpoints in organizations of all sizes and industries, including global Fortune 500 companies, the government, the military, energy, finance, healthcare, education, and more. Genians keeps working to build a better security culture in the connected world by teaming up with community and industry leaders around the world.

Why NAC? Why Genians?

Frost & Sullivan’s “Global Network Access Control Market, Forecast to 2024” indicates that Network Access Control (NAC) has become an important element in the development of Zero Trust Networks (ZTN) as it provides visibility, monitoring, and control at the network access layer.

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